- HQ: Los Angeles, California
- Company size: 11-50
- Funding raised: Private
- Team location: Mexico
- Cooperation time: Since 2024
- Product: Experience app with customer reviews for businesses and communities
- Notable clients: Twitter, Airbnb, Yelp, Zillow, Remitly
Franki is an experience app that bridges businesses and local communities through customer-generated content. Here’s what Franki+ clients get: 6x return on investment, $0 upfront costs, and access to 120K+ customer video reviews. As CEO Eugene Varricchio puts it, the app aims to make it effortless to find great restaurants, book your experience, and share it with others—all in one place.
Issue
Franki's goal was to scale their product development. To bolster their business, they needed a mobile capability team in Mexico, close to their headquarters in Los Angeles, California. Wading through outsourcing companies seemed the only way until the client received a recommendation to work with Alcor.
Solution
Franki closed the deal with Alcor swiftly. What impressed them? Our business model allows to build a team of top-10%-of-the-market engineers, save 40% compared with outsourcing, and have complete control over the team without any buyout fees. Next, we did our best to provide Silicon Valley-caliber talent and scale Franki's team hassle-free through Employer of Record.
Hired experts in:
Swift
RxSwift
Reactive Programming
UIKit
Apple App Store
REST APIs
Fastlane
RxKotlin
Kotlin
Java
Google Firebase
CI/CD Pipelines
BrowserStack
Charles
Postman
Manual Testing
Java for Automation
Confluence
Results
Looking for niche expertise
Franki was seeking a team of senior iOS and Android mobile developers and quality testers. The Mexican mobile development market offered a solid pool of talent. However, there was still a noticeable shortage of programmers with a particularly rare tech stack in reactive programming with RxSwift.
Extra-mile solution
Franki was wowed by our pricing transparency, as we openly communicated the senior devs' salaries and our fees within the outlined budget. Alcor also assigned dedicated recruiters to each role. They delivered a strong pipeline of 20 senior iOS Engineers, despite the limited pool of talent with reactive programming skills.
Top-tier hires—fast
We started off with 7 senior hires—2 iOS Engineers, 3 Android Engineers, and 2 Quality Control Engineers—with an average time-to-hire of just 4 weeks. With on-point tech screening and cultural fit, the hires aced their probation. Alcor's proactiveness, professionalism, and promptness resulted in more roles from Franki.
Navigating complications
Hiring in Mexico marked Franki's first venture into Latin America. What did they need? A legal entity and knowledge of local employment, benefits, bonus salaries, and PTO. Luckily, Alcor took those burdens off Franki’s shoulders.
Consistent legal assistance
Alcor provided three client-oriented solutions. We advised Franki to hire B2B contractors and guided them on legal peculiarities. Next, we facilitated onboarding and PTO management, as well as shared best practices for full team integration.
Operational and crisis support
When Franki needed to terminate a hire, our team committed for a free replacement, prevented extra costs, and refined performance monitoring. We also assisted with test equipment delivery, drawing up legal agreements to avoid losses.
Tech Team Planning Made Simple
*Salary in USD, gross per month. Does not include Alcor’s fee.
**Salary ranges may change after calibrating the ideal candidate profile with the Client.
